Our process:
Ideas and good design doesn't just pop into your head (well sometimes it does, but rarely!). It takes a process, not a rigid framework, but a way of doing things that allows ideas to flow freely and naturally. Take a look at how we work.
Good old fashioned research
We start every project with research. And it's the foundation that everything else we do is built upon. We begin with learning where your business is in the present, where it stands now. We look at your competitors, what are they doing, how are they doing. We research about what people are saying about your business. Basically, we learn as much as we can, and immerse ourselves in your world. To create design that is fantastic and at the same time perfectly tailored for your business, we need to know your business inside and out.
Pen + paper
It's obvious that most of our work is completed digitally. But a pen and a piece of paper is what we reach for first when it's time to brainstorm. Nothing is quicker than a pen and paper at getting ideas out into the physical world. Moleskines, Post-it notes, sketchbooks, grid paper, you name it and we use it.
Implementation and Iteration
Once a clear purpose starts to form, it comes to implementation. This is where we bridge our ideas into the digital realm. We've got the ideas on paper, let's see how they look with a little refinement. Using our tools we start building your project. We prefer to begin the implementation as quickly as possible, this allows us to expedite the entire process, and get an look at an almost ready project sooner in the timeline.
Right on top of this, we stack iteration. The two are a powerful combination. Working on a project from an iterative standpoint allows us a much faster turn around time while refining the product down to it's final 100%. Iteration allows us to get a working prototype in front of you for evaluation early in the process.
